Manchester United suing Sega over Football Manager

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Post by Hapless_Hans on Sat May 23, 2020 8:48 am

Manchester United is suing the makers of the Football Manager series for allegedly infringing its trademark by using the club’s name “extensively throughout the game”.
The English Premier League club has taken legal action against Sega Publishing and Sports Interactive (SI), the publisher and developer of the popular football management simulation.

The club also argues that Sega and SI have infringed its trademark over its logo by not using the official Manchester United crest in the game, instead “replacing the club crest with a simplified red and white striped logo”. [lol what]
United claims this “deprives the registered proprietor of its right to have the club crest licensed”.
[..]
Roger Wyand QC, representing the defendants, opposed the club’s application to amend the claim.
In their written defence to United’s claim, Sega and SI said: “The claimant has acquiesced in the use by the defendants of the name of the Manchester United football team in the Football Manager game and cannot now complain of such use.”
Wyand argued the “simplified” club badge used in the game was “one of 14 generic logo templates that is randomly chosen by the Football Manager game engine each time a new game is started” and “clearly indicates that the use of the [logo of] Manchester United is not licensed by the claimant”.
He added: “Further, the claimant’s staff working in the data analytics and scouting teams have contacted SI on various occasions asking for access to the Football Manager database for scouting and research purposes.”

https://www.theguardian.com/football/2020/may/22/manchester-united-sues-football-manager-makers-over-use-of-name

Ed making some good PR again
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Post by Thimmy on Sat May 23, 2020 10:51 am

Ed’s gonna claim innocence, as usual. It was the ball boy who did it.
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Post by Art Morte on Sat May 23, 2020 12:13 pm

I hope this results in United being removed from all future FMs, FIFAs and PESes : )
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Post by Great Leader Sprucenuce on Sat May 23, 2020 1:56 pm

Most relevant Sega has been in 25 years.
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Post by M99 on Sat May 23, 2020 4:12 pm

@Great Leader Sprucenuce wrote:Most relevant Sega has been in 25 years.


Unreal disrespect to Majima, Kiryu, Shimano and all of the lads.
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Post by Great Leader Sprucenuce on Mon May 25, 2020 1:27 am

@M99 wrote:
@Great Leader Sprucenuce wrote:Most relevant Sega has been in 25 years.


Unreal disrespect to Majima, Kiryu, Shimano and all of the lads.


Ah true, my mistake. Genuinely forgot Yakuza was a Sega joint tbh lol.
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Post by Thimmy on Tue May 26, 2020 4:14 pm

The Persona franchise is owned by Sega, as well. Developed by Atlus, published by Atlus, but owned by Sega, apparently. There’s also Bayonetta and a couple of other relevant titles that were published by Sega, but the fact that Sega had anything to do with those titles went under my radar, for some reason.
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Post by El Gunner on Tue May 26, 2020 9:19 pm

@Great Leader Sprucenuce wrote:Most relevant Sega has been in 25 years.
https://i.servimg.com/u/f69/18/75/76/10/big-he10.png :whistle:
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Post by Glory on Sun May 31, 2020 12:09 pm

Ffs. Ole out. I mean seriously. Sue Fifa sue PES for all I care. But FM. Na thats like blasphemy. I hope Ed rot in hell for this. Evil or Very Mad

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Post by Thimmy on Sun May 31, 2020 5:14 pm

Ole actually plays FM himself Laughing He was interviewed by a gaming channel, several years back. I would’ve absolutely preferred if this was EA that got sued, and not the guys who make FM.
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